Brand identity that makes customers choose you before price does.
We‘re a Soweto-based studio building brand systems for South African businesses that need to look credible on a website, a shop front, and a phone screen — with the same senior designer from brief to handover.
What you get
A brand system, not just a logo file
Your business looks like five different companies when every touchpoint was made by a different tool. We fix that with one system.
Logo & mark system
Primary, stacked, icon-only, and reversed marks — tested at 16px favicon up to billboard.
Colour & type
CMYK, Pantone, RGB, and hex; heading + body fonts with web licensing sorted.
Guidelines
One practical PDF: clear space, minimum size, wrong uses, photo style, and tone.
Rollout pack
Business cards, letterhead, email signature, social avatars, and favicons — print-ready.
Pricing
Transparent bands — every deliverable listed upfront
Logo — from R3,500
Two directions, two revisions, full file pack.
- Strategy + distinctiveness check
- Master AI/EPS + web SVG/PNG
- One-page usage sheet
Identity — R8,500–R25,000
Everything above plus a system you can hand to any developer or printer.
- Colour + typography system
- Brand guidelines PDF
- Stationery + social rollout pack
Rebrand — from R25,000
Naming/positioning, rollout, and launch assets.
- Competitor + audience map
- Website + signage prep
- Launch social & deck templates
Fixed quotes after a 30-minute scoping call. Pricing confirmed on the day — not pulled from a blog post.
Why businesses rebrand
The same four gaps — from Soweto to Sandton
Inconsistency kills trust
This is the most common gap we see across Gauteng: the logo, the website header, the WhatsApp profile, and the price list all look unrelated. Customers can‘t store a brand that changes every time they meet it.
Templates from 2015
Many sites were built on page-builder templates that were never designed for 2026 mobile use — heavy images, buried contact details, and checkout-era spacing. A refresh brings the system into one modern grid.
No system for the next hire
Without guidelines, every new designer or staff member improvises. A one-page guide solves it: clear space, correct colours, right fonts, and what never to do — so the brand survives beyond the founder.
Portfolio that still needs a story
87 pieces in our portfolio prove execution across branding, print, packaging, and digital — but an identity gives them a spine. See brand work in the portfolio and match it to your own touchpoints before you brief us.
Proof & reach
Built in Soweto. Delivered nationally.
Based at 66 Umzimvubu Street, Senaoane — working remotely across South Africa. No office is claimed in Cape Town, Mpumalanga, or elsewhere; national delivery is remote with the same senior designer.
- Branding: Nahlah Group (transport), KG 420, Spartans, Simplysure, Ronaldo Salon — full mark systems from our portfolio.
- Recent work spans Johannesburg, Soweto, Cape Town, and Mpumalanga as client locations — delivered remotely, never as a local “agency office” claim.
- See the filtered Branding gallery and the founder story for who you‘ll actually work with.